Survey of consumers ages 18-34 showed nearly twice as many respondents had read a print book (79%) than an ebook (46%) in the last year

04/06/2015

The survey by Publishing Technology, which polled 1,000 consumers across the U.S., found that in the last year, nearly twice as many respondents had read a print book (79 percent), than an ebook on any device – the closest being a tablet (46 percent). Showing no strong allegiance, young Americans also reported reading ebooks on personal computers (37 percent), mobile phones (36 percent) and dedicated ereaders (31 percent).


Source: Publishing Technology, Millennials & Media, Results of the 2015 Survey.