Submitted: The Two Sides Team August 8, 2012

Box Tops for Education is the leading school fundraising program in the U.S., contributing $74 million in the 2011-2012 school year to benefit 90,000 schools.

July 25, 2012

Boise, ID – MarketWire

As Boise Inc. celebrates its first anniversary as a
partner in the General Mills’ Box Tops for Education(R) school
fundraising program, Box Tops clipped from Boise-branded paper
products have raised nearly $800,000 in funds for K-8 schools across
the country.

Box Tops for Education is the leading school fundraising program in
the U.S., contributing $74 million in the 2011-2012 school year to
benefit 90,000 schools.

“Box Tops for Education brand partners like Boise are what really
drive the program forward,” said Tommy Hillman, Box Tops for
Education marketing manager for General Mills. “Schools are directly
impacted by the earning potential of these brand programs, which
ultimately go to purchase everything from textbooks, laptops,
playground equipment and field trips to teacher scholarships.”

Box Tops appear on ream packages of Boise(R) X-9(R) multipurpose
paper, Boise(R) HD:P(TM) digital paper and Boise(R) FIREWORX(R) color
paper. Boise papers carrying Box Tops are available from distributors
of office paper and supplies nationwide.

“We are proud to put our brands to work to support the educational
needs of America’s children,” said Terry Stepney, Boise Inc. brand
manager. “And, in these challenging economic times, we are
particularly gratified to help facilitate such a significant
contribution to schools. The sustainability of the communities where
we work and live is one of our key company values.”

“Box Tops for Education is a national program, with an impressive
impact on schools across the country,” said Stepney. “We see its
impact close to home, where the efforts of Box Tops coordinators have
made it possible for local schools to purchase library books and
physical education equipment, and to help fund activities like
reading programs, field trips and science projects.”

About Boise Inc.

Headquartered in Boise, Idaho, Boise, Inc. manufactures a
wide variety of packaging and paper products. Boise’s range of
packaging products includes linerboard and corrugating medium,
corrugated containers and sheets, and protective packaging products.
Boise’s paper products include imaging papers for the office and
home, printing and converting papers, and papers used in packaging,
such as label and release, and flexible packaging papers. Our
employees are committed to delivering excellent value while managing
our businesses to sustain environmental resources for future
generations. Visit our website at
http://www.BoiseInc.com .

Visit us on Facebook to learn more about how Boise’s brands support
K-8 schools through Box Tops for Education.

http://www.facebook.com/pages/Boise-X-9/71847373082

About General Mills

General Mills is one of the world’s leading food companies, operating
in more than 100 countries. Its consumer brands include Cheerios,
Fiber One, Haagen-Dazs, Nature Valley, Yoplait, Betty Crocker,
Pillsbury, Green Giant, Old El Paso and Wanchai Ferry. Headquartered
in Minneapolis, Minnesota, General Mills had fiscal 2011 net sales of
U.S. $14.9 billion.

About Box Tops for Education

The Box Tops for Education program offers parents and kids easy,
everyday ways to earn cash for their school. The program began in
1996, as more and more schools struggled to make ends meet. Each
year, enrolled schools receive a program kit to help them build their
own comprehensive fundraising campaign. Most schools designate a
program coordinator to develop ways to encourage students, parents,
school staff and community members to clip Box Tops from
participating products and bring them to school.

After the collected Box Tops are sent in to General Mills, the school
receives a check, equivalent to 10 cents for every Box Top redeemed,
to spend on anything they choose. Thousands of schools have used the
cash from Box Tops for Education to purchase items such as computers
and computer software, library books, art supplies and playground
equipment. Support our kids’ schools today at
www.btfe.com .

Fan Box Tops for Education on Facebook at

www.facebook.com/BoxTopsforEducation.

Follow Box Tops for Education on
Twitter at
www.twitter.com/BTF.

Learn more at YouTube.

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