Paper Facts #6 – Paper can be recycled up to 7 times


Paper can be recycled up to 7 times before the fibers become too weak and short to bond into new paper.

Paper Facts #5 – Only 36% of annual timber harvest is used for paper and paperboard


Most trees make lumber not paper. Only 36% of annual timber harvest is used for paper and paperboard. Watch and share the video.

Paper Facts #4 – Environmental claims that promote electronic over paper-based communications are misleading


Environmental claims that promote electronic over paper-based communications are not only misleading and in breach of advertising rules, they also ignore the growing and significant environmental impact of today’s massive electronic infrastructure.

Paper Facts #3 – 140 companies have removed misleading environmental claims from their communications

140 leading North American companies have removed misleading environmental claims used to promote electronic services over paper-based communications.

Paper Facts #2 – Between 1990 and 2020, U.S. forest area increased by 18M acres


Between 1990 and 2020, U.S. forest area increased by 18 million acres, an area equivalent to around 1200 NFL football fields every day.

Paper Facts #1 – There are 20% more trees in the U.S. today than there were in 1970

 

There are 20% more trees in the U.S. today than there were on the first Earth Day celebration in 1970.

The Paper Recycling Process

Ever wondered how paper is recycled into a new usable product?

Domtar has created this handy video showing the recycling process from start to finish.
Learn about the various steps that paper goes through to be recycled with this video, produced in collaboration with Recyclebank.

Recorded Webinar – The Sustainability of Print and Paper

Recently, Phil Riebel of Two Sides presented a webinar on behalf of Ricoh-USA and the In-Plant Printing & Mailing Association (IPMA) to debunk the myths surrounding the environmental impacts of paper and print. View the recorded webinar (video above) to learn the facts surrounding this topic, research on the environmental footprint of print and paper, as well as the numerous benefits of sustainable forest management and recycling. You will come away with tools to help explain the numerous environmental and social benefits of print and paper.

Many companies are forgoing traditional print and paper promotions in favor of an all-digital approach due to a perceived idea that it is more sustainable. But what these companies (and their customers) don’t know is that many of the perceived beliefs around the paper industry’s environmental impacts are myths, not facts. Not only can print and paper be a sustainable choice, but research also shows that an integrated combination of digital and print efforts can bring about the best ROI. By “going paperless” with their marketing efforts, companies may be losing out on the effective pairing of print, direct mail and digital marketing.

Faces of the Forest: Meet the Town of Falmouth, Maine

Falmouth is just a few miles from bustling Portland, sustaining the rich New England tradition of town-owned forests, and working closely with foresters to sustainably manage and expand their most precious natural resource. They are in the midst of a multi-year land use plan – “Greening of Falmouth.” Meet some of the folks who are helping to make it all happen.

Source: Paper & Packaging, How Life Unfolds 

Two Sides’ Anti-Greenwash Campaign

“Go Green – Go Paperless” and “Save Trees” are common messages seen these days, as many organisations encourage their customers to switch to electronic transactions and communications. But are these appeals based on fact?

Watch our new video and find out more about our Anti-Greenwash campaign.

SHARE BECOME A MEMBER SUBSCRIBE