Examining smartphones, tablets, and e-reader use, the 2012 RJI Mobile Media News Consumption Survey finds that nearly equal percentages of mobile media device users (39.8%) and non-users (40.2%) subscribe to at least one newspaper or news magazine.

76% subscribed to a local daily or Sunday newspaper. 31% subscribed to a newsmagazine. 29% subscribed to a weekly community newspaper. 17% subscribed to a national newspaper.