Submitted: The Two Sides Team May 7, 2012
Two Sides is currently inviting companies in the Graphic Communication Value Chain to join us as Commercial Members or Allied Organizations for 2012-2013. Please see the attached letter and contact us if you have any questions.
Over the last year
our U.S. launch significantly strengthened the Two Sides international network which
now operates in 14 countries with over 1,000 members. Please join other leading U.S. companies in
the print and paper sectors to help strengthen our efforts and our voice, and
benefit from the many resources and benefits Two Sides offers. For testimonials from some of our current
members, click here.
Since our official
launch in June 2011, Two Sides U.S. has been busy accomplishing many of our
preliminary objectives.
We are now well positioned to grow the initiative thanks to a solid governance structure made up of
senior industry people, including experts in sustainability and environmental
marketing. During our first year we successfully focused
on putting Two Sides on the map.
Our U.S. website (www.twosides.us), launched in January 2012,
contains one of the largest collections of resource material on the
sustainability of print and paper. Several
of our members are now using our recently produced Myths
and Facts booklet which can be
customized to support their own environmental communications. Two Sides is also currently working on a
collection of ads that will be ready for insertion into newspapers and
magazines in the coming year.
Our next major
initiative will challenge anti-paper and print claims coming from the nations
leading banks, utilities and telecommunications companies. Our goal is to
convince at least 80% of the companies we engage to remove or change their unsupported,
negative environmental claims related to print and paper. Were also finalizing our 2012-2013
marketing and communications plan and will continue to broaden our reach by recruiting
new members.
We are counting on
the support of more companies in the print and paper sector in 2012-2013 as we
expand our efforts to promote the sustainability of print and paper. Joining is
easy. Read our membership pages and fill out the online form before May
31st.
We strive to
deliver maximum value to our members and encourage companies to take advantage
of all the benefits we
offer. Please dont hesitate to contact
me if you have questions, concerns or ideas to share.
Phil
Riebel, President
and COO
E:
pnr@twosides.info / T:
855-896-7433