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Member Spotlight Series – Fischer Paper Products
Our Member Spotlight blog focuses attention on how Two Sides and its members collaborate to make the best use of our materials and information. This month’s spotlight is on Fischer Paper Products and their initiative to donate 5,000 paper bags with a Two Sides design and sustainability message. In total, 12 Two Sides member companies ordered the free bags and are now using them for various applications.
Paper bags are based on a renewable raw material – either recycled fiber or fiber from sustainably managed North American forests. The message on the bags is a reminder that, due to responsible forestry practices, our forests are either growing year over year (in the U.S.), or remaining stable (in Canada). There is sometimes a perception that pulp and paper production is causing forest loss, when in fact, it is exactly the opposite in North America. In addition to their renewable features, paper bags are also highly recyclable which makes them a great part of the circular economy and an alternative to other choices, such as plastic bags. The paper for the bags was supplied by vendors certified by the Sustainable Forestry Initiative (SFI) and the Forest Stewardship Council, demonstrating sustainable forestry practices. The bags were also printed and assembled using water-based inks and vegetable-based adhesives.
“The sustainability of paper is increasingly more important to the food service industry. Fischer Paper needs to tell the true and complete story of paper as the responsible packaging solution to customers who want to make the right environmental choices,” says Vice President of Marketing & Service Bill Fischer. “We are excited to join Two Sides and be part of the valuable work they are doing to help us tell this story.”
Fischer currently uses Two Sides resources and tools to provide credibility to their sustainability and marketing initiatives, including posts on their website and social media, presentations, collateral, or annual reports. “The information from Two Sides provides a high level credibility for discussions with clients and other industry members,” says Bill Fischer.
By working with companies like Fischer Paper Products, Two Sides is creating a network of like-minded organizations focused on the sustainability of print and paper. Two Sides provides members with a wealth of fact-based tools and information that companies can use to support their own environmental story. Materials include:
- Multiple Infographics that show the benefits of print on paper for learning, sustainability, security, and enjoyability.
- A booklet outlining Myths and Facts surrounding the print and paper industry.
- Comprehensive Fact Sheets that cover the most common areas of misunderstanding, ranging from the real environmental impact of electronic communication to the sustainability of paper-based printed products, as well as tackling the vital role that print and paper play in literacy and learning.
- Monthly blogs, videos, and social media posts with shareable content to help promote print and sustainability to a broader audience.
To join us, please visit the Two Sides Membership page, contact us by email at info@twosidesna.org or by phone at 855-896-7433. You can also connect with us online at www.twosidesna.org and through social media on Facebook, LinkedIn, and Twitter.
