A recent study commissioned by the USA TODAY Travel Media Group reveals that there is a unique continuum of how travelers consume news and information and how various platforms all play a role in their lives. The Todays Connected Traveler study results show that travelers desire an all-in-one resource that offers connections to content across platforms and even
in a multiplatform world, newspapers are an expected part of the travel and hotel experience. The Todays Connected Traveler study was commissioned by USA TODAYs Travel Media Group in partnership with Latitude, an international research consultancy.