Most Americans (83%) agree that paper and cardboard packaging can be innovative. In fact, roughly seven in 10 feel that this type of packaging allows for more creative packaging designs than other packaging materials (75%) and that products packaged in paper or cardboard seem more artisanal or hand-crafted (69%).
Corrugated cardboard can be cut and folded into an infinite variety of shapes and sizes and direct printed with high-resolution color graphics. Corrugated is custom designed to fit specific product protection, shelf space and shipping density requirements (including inner packaging that prevents shifting).
With the rise of plastic pollution, countless brands are opting for a more sustainable branding solution when it comes to their products’ packaging. This is where paper comes in. The eco-friendly material is recyclable and lightweight, making it perfect for food, coffee or dessert products. In addition to its environmentally friendly qualities, paper packaging is also easy to customize when it comes to color, text or graphics.