Two Sides membership provides a host of benefits to help your organization better understand sustainability issues related to the Graphic Communications Industry and more effectively promote the sustainability of our industry and your business.
Depending on membership type, benefits include:
Enhanced credibility. By joining with other members to speak with one voice about the sustainability of the entire Graphic Communications Industry, your organization can communicate with customers and other stakeholders using verifiable, consistent messaging that enhances credibility and confidence in your business.
Increased visibility. Members increase the visibility of their organization’s sustainability efforts to our growing worldwide network by connecting with us on social media and uploading information to our website for inclusion in our regular newsletter.
A forum to challenge misleading anti-paper and print claims. Two Sides engages with companies who send misleading and unfounded environmental messages about paper and print. Our goal is to educate the marketplace about the sustainable features of print and paper, and correct the misconceptions.
A forum for discussion. Your membership provides opportunities for valuable discussion and interaction with industry peers, as well as a communication platform to help you more effectively engage the media, suppliers, NGOs, and others on sustainability issues.
Access to Two Sides materials. A variety of materials such as a customizable Myths and Facts brochure, fact sheets, infographics, and videos, serve as valuable resources to help members communicate with customers, employees and other stakeholders about our industry’s sustainability.
Strength in numbers. Participate in industry-wide efforts to develop practical, sustainable solutions in consultation with peers, government, NGOs and others.
News and information. You’ll have 24/7 access to news and information on emerging sustainability issues and challenges facing our industry.
Logo use. Membership privileges include authorization to use the Two Sides logo and other intellectual property, demonstrating your business’s sustainability leadership, proactive approach to environmental responsibility and commitment to implementing the Two Sides Principles in a robust and credible manner.
Webinars, training sessions and presentations. Two Sides offers webinars, training sessions and presentations to its members on hot topics related to the sustainability of print and paper.
David McGehee, President, Mac Papers
“We are in the communication business and, quite frankly, have done a poor job of communicating our industry’s environmental benefits. Given the success of Two Sides in Europe, we are excited to be early adopters of the U.S. initiative.”
Mark Gardner, President & CEO, Sappi Fine Paper North America
“As a founding member of Two Sides U.S., we are pleased to join this coalition as part of our commitment to using a fact and science-based approach to dispel environmental myths about paper. Our industry has a great environmental story to tell, as paper is recyclable and is made from renewable resources using a high percentage of renewable energy.”
Julie Schertell, President, Fine Paper, Neenah Paper, Inc.
“Two Sides provides a platform, a voice to dispel paper myths and legends while using science to support facts and solutions. We are excited to join this voice and bring the conversation to our print and creative customers. It’s time to clearly communicate the sustainable value of print in today’s media mix.”
John R. Taylor III, Chairman of the Board/CEO, Olmsted-Kirk Paper Company
“As an industry, we have been behind the curve with promoting the positive environmental story of paper and print. With Two Sides U.S., our industry will have a vehicle to dispel the myths and educate people as to the facts supporting the sustainability value of paper. Two Sides in Europe has been a success for our industry abroad and we are excited to have this voice speaking on our behalf in the United States.”
Francis A. McMahon, Vice President, Marketing, Production Print Solutions Division of Canon Solutions America
“Canon Solutions America is committed to building a community that strengthens the future of the printing industry. It is partnerships like the one with Two Sides that helps raise consciousness in our community.”
Kay Du Fernandez, Vice President, Strategic Business Development, Konica Minolta Business Solutions, Inc.
“Konica Minolta views environmental awareness as an integral part of our management philosophy. Our leaders and employees strive to uphold the highest standards of responsible citizenship. We are excited to join Two Sides in its mission to promote the responsible production and use of print and paper, and dispel common environmental misconceptions about paper to ensure the future of this important industry.”